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A Comprehensive Guide to Setting Up Your First SEM Campaign

A Comprehensive Guide to Setting Up Your First SEM Campaign

Search Engine Marketing is a new marketing strategy that your business can use. You pay to display your ads on different search engines: Google, Bing, and Yahoo. They’re usually labeled as “sponsored” or “ad”. SEM has been so relevant today. It allows you to stand out, connect with your target, and get fast results. Through […]

How to Create Compelling SMS Marketing Content That Converts

How to Create Compelling SMS Marketing Content That Converts

Still thinking of ways to get noticed amidst the competition? One powerful way to do this is through SMS marketing. Yes, it may seem old, but it can still work wonders. In fact, SMS marketing is still trusted by a lot of people nowadays. Ask yourself this: Do I check my emails or SMS more? […]

Best Practices in Building a High-Quality Email List

Best Practices in Building a High-Quality Email List

Every online business has now been taking all their efforts to social media platforms, and you might wonder: Is email marketing still effective? The answer is a definite ‘yes’. Email marketing is still powerful for your marketing strategies. It still proves to maximize your reach in the online world. It offers a unique way for […]

All articles

A Comprehensive Guide to Setting Up Your First SEM Campaign

A Comprehensive Guide to Setting Up Your First SEM Campaign

Search Engine Marketing is a new marketing strategy that your business can use. You pay to display your ads on different search engines: Google, Bing, and Yahoo. They’re usually labeled as “sponsored” or “ad”. SEM has been so relevant today. It allows you to stand out, connect with your target, and get fast results. Through […]

How to Create Compelling SMS Marketing Content That Converts

How to Create Compelling SMS Marketing Content That Converts

Still thinking of ways to get noticed amidst the competition? One powerful way to do this is through SMS marketing. Yes, it may seem old, but it can still work wonders. In fact, SMS marketing is still trusted by a lot of people nowadays. Ask yourself this: Do I check my emails or SMS more? […]

Best Practices in Building a High-Quality Email List

Best Practices in Building a High-Quality Email List

Every online business has now been taking all their efforts to social media platforms, and you might wonder: Is email marketing still effective? The answer is a definite ‘yes’. Email marketing is still powerful for your marketing strategies. It still proves to maximize your reach in the online world. It offers a unique way for […]

Performance Branding vs. Traditional Branding: Key Differences and Benefits

Performance Branding vs. Traditional Branding: Key Differences and Benefits

Branding. We encounter it every single day. From the logos on our morning coffee cups to the songs repeatedly playing on our heads. But what does it truly mean? Branding is how every company introduces itself to the whole world. It’s something that sets them apart from the others. Today, as we are more and […]

Understanding Your Target Audience: The Key to Effective Content Marketing

Understanding Your Target Audience: The Key to Effective Content Marketing

Right now, the word “content marketing” has been the talk of the business community. If you’re new to this, content marketing simply means using helpful and consistent content. Some examples are articles or videos – anything that attracts people to your business. Whether you’re a small business looking for content marketing tips or have been […]

Strategies to Optimize Landing Pages for Higher PPC Conversion Rates

Strategies to Optimize Landing Pages for Higher PPC Conversion Rates

Imagine being on your first day of school. You’re joining a new class and are introducing yourself. You’ve got to get their attention to make new connections, right? So you think of a catchy line but what do you say next? That determines if they stay for a chat or politely excuse themselves. Think of […]

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