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Recent articles

Creating a Successful Digital Marketing Strategy

Creating a Successful Digital Marketing Strategy

Lots of businesses pour time and money into digital marketing every year hoping it’ll boost their success. But let’s be honest, sometimes those plans flop. Talk about frustrating. Luckily, there are a few key things you can do to guarantee your digital marketing kills it for your business. Figure Out Your Goals and Make Sure […]

Get a Head Start on Your Holiday E-Commerce Strategy

Get a Head Start on Your Holiday E-Commerce Strategy

The holidays are closing in fast, and it’s time to start prepping an e-commerce plan if you want your business to cash in. With surveys showing that 92% of adults in the US are expected to spend over $800 on average during the holidays, and 58% of them are planning to shop online, there is […]

Short Form Videos for Social Media Marketing

Short Form Videos for Social Media Marketing

Let’s face it – people today have short attention spans. We’re constantly bombarded with content vying for our focus. That’s why short-form videos that quickly communicate key information are so popular lately across social platforms. Smart brands are catching on and incorporating short videos into their social strategies. These snackable clips grab eyes, spark meaningful […]

All articles

Creating a Successful Digital Marketing Strategy

Creating a Successful Digital Marketing Strategy

Lots of businesses pour time and money into digital marketing every year hoping it’ll boost their success. But let’s be honest, sometimes those plans flop. Talk about frustrating. Luckily, there are a few key things you can do to guarantee your digital marketing kills it for your business. Figure Out Your Goals and Make Sure […]

Get a Head Start on Your Holiday E-Commerce Strategy

Get a Head Start on Your Holiday E-Commerce Strategy

The holidays are closing in fast, and it’s time to start prepping an e-commerce plan if you want your business to cash in. With surveys showing that 92% of adults in the US are expected to spend over $800 on average during the holidays, and 58% of them are planning to shop online, there is […]

Short Form Videos for Social Media Marketing

Short Form Videos for Social Media Marketing

Let’s face it – people today have short attention spans. We’re constantly bombarded with content vying for our focus. That’s why short-form videos that quickly communicate key information are so popular lately across social platforms. Smart brands are catching on and incorporating short videos into their social strategies. These snackable clips grab eyes, spark meaningful […]

How Smart Brands Boost Sales With Conversational Marketing

How Smart Brands Boost Sales With Conversational Marketing

Nowadays, most brands have a tricky time connecting with people. Between annoying online ads and boring marketing emails flooding inboxes, it’s no wonder messages get ignored. But breaking through the digital clutter to have real conversations remains a challenge. Enter conversational marketing– an approach centered on meaningful, individualized brand-customer interactions across digital channels. When done […]

SMS Marketing vs Email Marketing: Making the Right Choice

SMS Marketing vs Email Marketing: Making the Right Choice

In today’s fast-paced digital marketing world, SMS (short message service) and email take center stage, each with its unique perks and pitfalls. Understanding how these channels stack up can help you choose what works best for your marketing strategy. Let’s break it down, looking at character limits, open rates, converting customers, permission rules, and automation […]

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